A program devoted to the business of sports currently streaming at Itoc Italian on the Itoc Media network. On this limited bi-weekly series, we’ll examine how business owners in the Canadian sports industry faced the challenges posed by Covid-19 and how they’ve been able to mitigate the financial damage and project towards a positive path … More Sport$trategies: The Podcast
Last weekend, Major League Soccer kicked off its 25th anniversary season with two new franchises bringing the total number of teams to 26. The 25th season is also the first year with a new collective bargaining agreement in place. MLS and the league’s players’ association agreed to the new CBA just last month. The new … More Major League Soccer’s new CBA ensures players will reap benefits of league’s future growth
The first significant golf tournament of the year, the Players Championship, at TPC Sawgrass in Florida, is just two weeks away but in just under two years, professional golf could undergo a dramatic makeover. A UK-based organization called the World Golf Group is planning to launch a new global tour in January 2022. The Premier … More Is the proposed Premier Golf League a legitimate threat to the PGA Tour?
On February 11, the 7-team Canadian Premier League (CPL), fresh off its very first season of play in 2019, unveiled its first expansion franchise in the capital city of Ottawa. What’s unique about the new team is the prestige of the ownership group. Spanish League giants Atletico Madrid will operate the new club, which begins … More The Birth of Atletico Ottawa: A Prominent Global Brand Invests in Canadian Soccer
The National Basketball Association is celebrating its elite players at the annual All Star Game in Chicago this weekend but recently, the league announced a commitment to stage a regular season fixture in Europe for the foreseeable future, following the success of the 2020 Paris Global Game last month, featuring the Milwaukee Bucks and the … More The NBA’s Global Game set to become a truly European showcase
Following a 3-month hiatus due to injury, Canada’s teenage tennis sensation Bianca Andreescu has joined here teammates in a Federation Cup tie this weekend in Switzerland. … More Despite Inactivity, Canadian Tennis Phenom Bianca Andreescu is a Social Media Sensation
There was a time in the late 20th century when the Italian soccer league (Serie A) was the go-to destination for some of the world’s elite talent. Since those heady days, however, Serie A has been surpassed in terms of playing talent, and global appeal, by other top flight divisions across Europe, none more so … More Serie A soccer in need of a “transformation”, says new Italian league President
As it prepares for the start of the 2020 Formula One season, the Williams racing team is looking to Canada for both technical prowess and financial stability. Just six weeks after signing Canadian driver Nicholas Latifi for the new F1 season, Williams announced a wide-ranging partnership with the Royal Bank of Canada. During the 2020 … More Williams F1: Will New Canadian Driver, Commercial Partner Spark Revival of Struggling Race Team?
James Pallotta is on the verge of selling his majority stake in the capital city club to the Friedkin Group … More Friedkin Group: The Emergence of a New, More Resourceful Serie A Owner
At 38 years of age, Zlatan Ibrahimovic may no longer be at the pinnacle of his playing career, but he is certainly at the apex of a professional career that extends across a variety of platforms. … More Zlatan… Footballer, Icon, Global Brand