Sport$trategies

The Business of Sport

Welcome to Sport$trategies.ca

This site gives you the latest Canadian sports business trends and topics, with original blog posts as well as a random selection of related news and views. Plus you’ll find access links to recent episodes in the Sport$trategies YouTube video series as well as recent editions of the Sport$trategies iTunes podcast.

Major League Soccer’s new CBA ensures players will reap benefits of league’s future growth

March 5, 2020

Last weekend, Major League Soccer kicked off its 25th anniversary season with two new franchises bringing the total number of teams to 26. The 25th season is also the first year with a new collective bargaining agreement in place. MLS and the league’s players’ association agreed to the new CBA just last month. The new … More Major League Soccer’s new CBA ensures players will reap benefits of league’s future growth

Is the proposed Premier Golf League a legitimate threat to the PGA Tour?

February 27, 2020

The first significant golf tournament of the year, the Players Championship, at TPC Sawgrass in Florida, is just two weeks away but in just under two years, professional golf could undergo a dramatic makeover. A UK-based organization called the World Golf Group is planning to launch a new global tour in January 2022. The Premier … More Is the proposed Premier Golf League a legitimate threat to the PGA Tour?

The Birth of Atletico Ottawa: A Prominent Global Brand Invests in Canadian Soccer

February 20, 2020

On February 11, the 7-team Canadian Premier League (CPL), fresh off its very first season of play in 2019, unveiled its first expansion franchise in the capital city of Ottawa. What’s unique about the new team is the prestige of the ownership group. Spanish League giants Atletico Madrid will operate the new club, which begins … More The Birth of Atletico Ottawa: A Prominent Global Brand Invests in Canadian Soccer